perceptions

Next-Level Leadership Attribute #6: Insightful

When Brad spoke during meetings, people listened. And I mean really paid attention—the set-down-your-coffee-and-stop-checking-Facebook kind of listening that’s usually reserved for announcements by top executives. Even though Brad was a mid-level manager, he was known for making observations or recommendations that invariably helped to solve pesky problems that had the rest of the team stumped. [...]

Part 1: Corporate Blind Spots: Is Your Brand Suffering?

Just like our personal reputations have an enormous impact on the success of our careers, a company’s reputation ultimately determines its profitability. That concept has never been more critical than it is now in our always-online, über-connected world. Companies today are faced with a competitive playing field that has expanded exponentially. Consumers are no longer [...]

Your Reputation: Asset or Liability?

“Reputation” is not a line listing we can find on a corporate income statement. But honestly, it should be.  Instead it’s lurking in there, living pervasively below the surface of the carefully calculated revenues and expenses. And yet, the accountants can’t assign a specific number to it.  Think about that for a moment.  Companies can leverage [...]

2018-07-20T17:07:05-05:00By |Uncategorized|